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[TABLE OF CONTENTS]
1 INTRODUCTION OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET
1.1 OVERVIEW OF THE MARKET
1.2 SCOPE OF REPORT
1.3 ASSUMPTIONS
2 EXECUTIVE SUMMARY: CUSTOMER JOURNEY ANALYTICS MARKET
3 RESEARCH METHODOLOGY
3.1 DATA MINING
3.2 VALIDATION
3.3 PRIMARY INTERVIEWS
3.4 LIST OF DATA SOURCES
3.5 ANALYST TOOLS AND MODELS
4 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET OUTLOOK
4.1 OVERVIEW
4.2 MARKET DYNAMICS
4.2.1 DRIVERS
4.2.2 RESTRAINTS
4.2.3 OPPORTUNITIES
4.3 PORTERS FIVE FORCE MODEL
4.4 VALUE CHAIN ANALYSIS
4.5 MARKET GROWTH AND OUTLOOK
4.5.1 PRICE TREND ANALYSIS
4.5.2 OPPORTUNITY SHARE
5 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY COMPONENT
5.1 OVERVIEW
5.2 SOLUTIONS
5.3 SERVICES
6 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT
6.1 OVERVIEW
6.2 ON-PREMISE
6.3 CLOUD
7 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION
7.1 OVERVIEW
7.2 CUSTOMER SEGMENTATION AND TARGETING
7.3 CUSTOMER BEHAVIORAL ANALYSIS
7.4 CUSTOMER CHURN ANALYSIS
7.5 BRAND MANAGEMENT
7.6 CAMPAIGN MANAGEMENT
7.7 PRODUCT MANAGEMENT
7.8 OTHERS
8 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY TOUCHPOINT
8.1 OVERVIEW
8.2 WEB
8.3 SOCIAL MEDIA
8.4 MOBILE
8.5 EMAIL
8.6 BRANCH/STORE
8.7 CALL CENTER
8.8 OTHERS
9 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE
9.1 OVERVIEW
9.2 LARGE ENTERPRISES
9.3 SMALL AND MEDIUM-SIZED ENTERPRISES
10 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY INDUSTRY VERTICAL
10.1 OVERVIEW
10.2 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI)
10.3 IT AND TELECOMMUNICATIONS
10.4 RETAIL AND E-COMMERCE
10.5 HEALTHCARE
10.6 MEDIA AND ENTERTAINMENT
10.7 TRAVEL AND HOSPITALITY
10.8 OTHERS
11 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY GEOGRAPHY
11.1 OVERVIEW
11.2 NORTH AMERICA
11.2.1 NORTH AMERICA MARKET SNAPSHOT
11.2.2 U.S.
11.2.3 CANADA
11.2.4 MEXICO
11.3 EUROPE
11.3.1 EUROPE MARKET SNAPSHOT
11.3.2 WESTERN EUROPE
11.3.2.1 THE UK
11.3.2.2 GERMANY
11.3.2.3 FRANCE
11.3.2.4 ITALY
11.3.2.5 SPAIN
11.3.2.6 REST OF WESTERN EUROPE
11.3.3 EASTERN EUROPE
11.3.3.1 POLAND
11.3.3.2 RUSSIA
11.3.3.3 REST OF EASTERN EUROPE
11.4 ASIA PACIFIC
11.4.1 ASIA PACIFIC MARKET SNAPSHOT
11.4.2 CHINA
11.4.3 JAPAN
11.4.4 INDIA
11.4.5 AUSTRALIA & NEW ZEALAND
11.4.6 ASEAN
11.4.7 REST OF ASIA PACIFIC
11.5 MIDDLE EAST & AFRICA
11.5.1 MIDDLE EAST & AFRICA MARKET SNAPSHOT
11.5.2 UAE
11.5.3 SAUDI ARABIA
11.5.4 SOUTH AFRICA
11.5.5 REST OF MEA
11.6 SOUTH AMERICA
11.6.1 SOUTH AMERICA MARKET SNAPSHOT
11.6.2 BRAZIL
11.6.3 ARGENTINA
11.6.4 REST OF SOUTH AMERICA
12 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET COMPETITIVE LANDSCAPE
12.1 OVERVIEW
12.2 COMPANY MARKET RANKING
12.3 KEY DEVELOPMENT STRATEGIES
12.4 COMPETITIVE DASHBOARD
12.5 PRODUCT MAPPING
12.6 TOP PLAYER POSITIONING, 2022
12.7 COMPETITIVE HEATMAP
12.8 TOP WINNING STRATEGIES
13 COMPANY PROFILES
13.1 ACXIOM LLC
13.1.1 OVERVIEW
13.1.2 FINANCIAL PERFORMANCE
13.1.3 PRODUCT OUTLOOK
13.1.4 KEY DEVELOPMENTS
13.1.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.2 ADOBE SYSTEMS, INC.
13.2.1 OVERVIEW
13.2.2 FINANCIAL PERFORMANCE
13.2.3 PRODUCT OUTLOOK
13.2.4 KEY DEVELOPMENTS
13.2.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.3 BRYTERCX
13.3.1 OVERVIEW
13.3.2 FINANCIAL PERFORMANCE
13.3.3 PRODUCT OUTLOOK
13.3.4 KEY DEVELOPMENTS
13.3.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.4 IBM CORPORATION
13.4.1 OVERVIEW
13.4.2 FINANCIAL PERFORMANCE
13.4.3 PRODUCT OUTLOOK
13.4.4 KEY DEVELOPMENTS
13.4.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.5 NICE LTD
13.5.1 OVERVIEW
13.5.2 FINANCIAL PERFORMANCE
13.5.3 PRODUCT OUTLOOK
13.5.4 KEY DEVELOPMENTS
13.5.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.6 POINTILLIST
13.6.1 OVERVIEW
13.6.2 FINANCIAL PERFORMANCE
13.6.3 PRODUCT OUTLOOK
13.6.4 KEY DEVELOPMENTS
13.6.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.7 QUADIENT
13.7.1 OVERVIEW
13.7.2 FINANCIAL PERFORMANCE
13.7.3 PRODUCT OUTLOOK
13.7.4 KEY DEVELOPMENTS
13.7.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.8. SALESFORCE.COM, INC.
13.8.1 OVERVIEW
13.8.2 FINANCIAL PERFORMANCE
13.8.3 PRODUCT OUTLOOK
13.8.4 KEY DEVELOPMENTS
13.8.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.9 SAP SE
13.9.1 OVERVIEW
13.9.2 FINANCIAL PERFORMANCE
13.9.3 PRODUCT OUTLOOK
13.9.4 KEY DEVELOPMENTS
13.9.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
13.10 VERINT SYSTEMS
13.10.1 OVERVIEW
13.10.2 FINANCIAL PERFORMANCE
13.10.3 PRODUCT OUTLOOK
13.10.4 KEY DEVELOPMENTS
13.10.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
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